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Never skip curl day. Enjoy 25% off everything, including kits and 1-litre favourites, with code BF-CURLS26 until 30 November.

  • A camel cable-knit beanie hat with a ribbed cuff and a small white square label featuring a gray letter 'B', shown on a white background with a soft drop shadow.

    Silk Lined Cashmere Blend Beanie

    Silk Lined Cashmere Blend Beanie

    4.1

    £37.00
    £37.00
    Helps with:
    Definition ·
    Moisture
  • Super Hold Styler

    Super Hold Styler

    Award Winner

    Super Hold Styler

    4.7

    From £22.00
    From £22.00
    Helps with:
    Definition ·
    Shine ·
    Moisture
    Award Winner
  • Our best selling medium hold gel for smooth and defined curls. Best gel for curly and wavy hair.

    Curl Defining Gel

    Award Winner

    Curl Defining Gel

    4.6

    From £17.00
    From £17.00
    Helps with:
    Definition ·
    Moisture ·
    Shine
    Award Winner
  • This leave in curl cream offers unrivalled moisture for perfectly defined curls.

    Curl Cream

    Award Winner

    Curl Cream

    4.6

    From £22.00
    From £22.00
    Helps with:
    Moisture ·
    Definition ·
    Shine
    Award Winner
  • If your curls or waves go flat, this lightweight super volumising foam is for you. Exceptional hold and definition, from wash day to wash day.

    Super Volumising Foam

    Award Winner

    Super Volumising Foam

    4.3

    From £24.00
    From £24.00
    Helps with:
    Volume ·
    Definition ·
    Hold
    Award Winner
  • A curl defining gel that glides through all kinds of curls, providing long lasting hold and definition.

    Seal + Shield Curl Defining Gel

    Seal + Shield Curl Defining Gel

    4.7

    £26.00
    £26.00
    Helps with:
    Humidity ·
    Definition ·
    Shine
  • A lightweight, anti-humidity leave in conditioner to create defined, soft curls.

    Seal + Shield Curl Cream

    Seal + Shield Curl Cream

    4.7

    £26.00
    £26.00
    Helps with:
    Humidity ·
    Definition ·
    Moisture
  • A nourishing, glycerin free, anti-humidity conditioner for long lasting, redefined curls.

    Seal + Shield Curl Conditioner

    Seal + Shield Curl Conditioner

    4.6

    £24.00
    £24.00
    Helps with:
    Humidity ·
    Definition ·
    Moisture
  • Our NEW flexible hair spray for curls that bounce and definition that holds. Preserve your style with this medium to strong hold finishing spray. Infused with aloe vera and vegetable protein it leaves hair supple and strong. A non aerosol and alcohol free styling essential.

    Flexible Hold Hair Spray

    Award Winner

    Flexible Hold Hair Spray

    4.6

    £24.00
    £24.00
    Helps with:
    Volume ·
    Hold ·
    Definition
    Award Winner
  • Strength and Repair Duo

    Strength and Repair Duo

    Strength and Repair Duo

    4.7

    £59.00
    £59.00
    Helps with:
    Moisture ·
    Strength ·
    Elasticity ·
    Frizz
  • Bouclème Curl Cleanser 300ml bottle, front view

    Curl Cleanser

    Award Winner

    Curl Cleanser

    4.6

    From £17.00
    From £17.00
    Helps with:
    Moisture ·
    Definition ·
    Shine ·
    Dry hair
    Award Winner
  • Low foaming, curl defining, sulphate-free shampoo ideal for fine, wavy hair and oily scalps.

    Hydrating Hair Cleanser

    Best Seller

    Hydrating Hair Cleanser

    4.6

    From £17.00
    From £17.00
    Helps with:
    Volume ·
    Oily scalp ·
    Shine
    Best Seller
  • Scalp scrub deep cleanses and massages scalp, energises, removing product build up and promoting healthy hair growth.

    Scalp Exfoliating Shampoo

    Scalp Exfoliating Shampoo

    4.6

    From £24.00
    From £24.00
    Helps with:
    Dry scalp ·
    Flaky scalp ·
    Volume ·
    Shine
  • Created to quench curls, coils and waves its hydrating, lightweight formula softens strands, enhances definition and increases shine.

    Curl Conditioner

    Best Seller

    Curl Conditioner

    4.6

    From £19.00
    From £19.00
    Helps with:
    Moisture ·
    Definition ·
    Shine
    Best Seller
  • A powerful, award winning deep conditioning treatment to strengthen and redefine curls.

    Intensive Moisture Treatment

    Award Winner

    Intensive Moisture Treatment

    4.7

    From £30.00
    From £30.00
    Helps with:
    Moisture ·
    Definition ·
    Strength
    Award Winner